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Use website chat services to acquire new clients for your Xero bookkeeping business In recent times customers have become more comfortable with using live chat technology. In fact they not only prefer to engage via a web… Read more: Running a Website Chat Service in the Background Can Earn Ongoing Money For Your Xero Bookkeeping Business

The Pros and Cons of charging a Performance Based rate vs. an Hourly Rate Knowing how much to charge for your bookkeeping services will depend on your fee structure; and knowing which fee structure to use will… Read more: Xero Bookkeeping Business—$70ph or $550pm, How Much Should You Charge ?

John runs a business called Trim Doctor in the Central Coast and uses Square as his payment system. He’s on the road a lot and collects ceilings from cars where the trim is starting to fall away… Read more: Micro businesses make good clients

Experience is a critical component of your job application, but it shouldn’t be limited to bookkeeping work. Most job ads will ask for ‘suitably qualified’ or ‘experience in a similar role’ in an effort to attract the… Read more: <strong>Resumé Review—Leverage Your Industry and Business Experience to Land the Best Bookkeeping Jobs</strong>

A degree qualified applicant with limited work experience CAN still be a good candidate for local jobs. Job applicants with formal qualifications and no work experience are often overlooked by potential employers, however there are several steps… Read more: <strong>Resumé Review—How Well Does an International Degree Rate With Recruiters?</strong>

Identifying your skill gaps and refreshing your resumé are CRITICAL to winning the job of your dreams. You’d be forgiven for thinking that your resumé only needs updating when you change jobs or complete a training course.… Read more: <strong>Resumé Review—Bridging the Gap Between Potential and Success</strong>

Overcome your fears and take your career to the NEXT LEVEL. If you’ve ever had to deliver a presentation, sit an exam or attend an important job interview, you will have most likely experienced the palpitating heart… Read more: <strong>A Fearless Life—Keys to Success at Study and Beyond</strong>

Valuing a business based on revenue and growth rate is more important for your own business. Putting a value on a business for sale is not always as simple as taking the yearly cash flow and multiplying… Read more: Is 4 x Revenue a Good Price to Pay for Your Own Online Business?

An Information Memorandum for prospective investors should include a FUTURE earnings forecast based on milestones and achievements to date. When you’re evaluating the purchase of an online business there’s more to the income generating potential than what… Read more: The Value in Buying an Online Business Is Your Income in the Next 3-5 Years

What will potential clients see when they click on your Google Ad? A well crafted Google Ad with an attractive offer will improve your click through rate, but what your bookkeeping prospects see next will decide whether… Read more: Your Digital Profile Landing Page at National Bookkeeping Career Academy

Learn how to use paid ads effectively to attract new clients and grow your online business. Businesses offering professional services such as bookkeeping, customer service or virtual assistant services typically find themselves competing against other businesses who… Read more: Google Ads Training Course (Level 2)

Customise your online business purchase with a bespoke business solution. If you’re purchasing a business off the shelf, chances are that you will inherit some operational aspects that you don’t want. Perhaps the business is currently supplying… Read more: Buying An Online Business—What If You Could Choose Your Own Business Model?

Measuring the effectiveness of your Google Ads campaign will improve ad quality and help you find your ideal bookkeeping clients. In our previous blog we talked about how Google Ads can help you to reach more potential… Read more: Google Ads—Understanding Impressions, Clicks and Leads

Use paid ads to get more visitors to your website and attract your ideal clients. Everybody wants to be at the top of Google’s search results when a potential client goes looking for a bookkeeper. With Google… Read more: Google Ads—Creating Your Google Ad to Reach More Clients for Your Xero Bookkeeping Business

How CRM integrations will save you time and help you get more clients for your Xero bookkeeping business. In our previous article we compared different CRM systems and looked at which features are important for keeping track… Read more: Top 3 Reasons For a Fully Integrated CRM

Having the right CRM software will help you win new business and retain existing clients for your Xero bookkeeping services. A CRM (Customer Relationship Management) system allows you to grow your business by storing all of your… Read more: Keeping Track of Leads, Conversions and Clients—Which CRM Features Are Important?

Use ad metrics and insights to refine your marketing message and attract the right clients to your bookkeeping business. What could you do with 130 bookkeeping work leads? I’ve written in the past about the value of… Read more: $45 Per Bookkeeping Lead: Too High or Too Low?

Is Bark worth the money, time and effort when you can advertise directly with Google Ads? Which option generates the most qualified and cost effective leads for your Virtual Assistant business? Completing your bookkeeping and start up… Read more: $750 per month Google Ads vs $750 per month Bark

Cheap WordPress plugins and integrations can help you build a highly sellable digital asset These days it is relatively easy to create advanced website functionality without the need for customised programming, using cheap hosting and free or… Read more: An Online Business using a WordPress Website and a $29 Plugin Can Earn You $50,000

Self-employment and work from home opportunities are available for ALL budgets. When it comes to starting their own businesses many people assume that money is a barrier to entry. This doesn’t have to be the case. Your… Read more: How Much Will You Spend On An Online Business?

Create a strategy to execute your business plan and achieve your goals sooner. Project management is a skill that can be used to achieve almost any goal in life. It is a talent that is highly sought… Read more: Project Management—the Complete Guide to Making Things Happen, “using Food”

Online courses—Who’s got time for that? You do! Enrolling in an online Microsoft Outlook Training Course to further your career prospects is an exciting time. New opportunities await and it’s often the beginning of a life changing… Read more: Microsoft Outlook Training (Calendar)—Manage Your Time Better to Achieve Goals and Organise Your Life

Choose the Best Bookkeeping Clients According to Their Needs and Your Ability to Deliver In our previous blog ‘Xero Bookkeepers—Why Would Someone Call YOU to Work for Them?’, we talked about how to define your ideal client… Read more: Case Study: Is This Your Ideal Bookkeeping Client?

Give your Xero bookkeeping prospects a clear reason to choose your ad over your competitor’s. We’ve written in the past about creating a compelling ad to attract potential clients and the importance of periodically refreshing your ad… Read more: Xero Bookkeeping—Why Would Someone Call YOU to Work for Them?

Earn income online while working remotely from home We’ve written in the past about starting or buying an online business, the benefit of owning digital assets and the different ways you can earn an income online while… Read more: Have a Website? Earn Extra Income With Affiliate Marketing just like the Career Academy.

What You Need to Buy and Grow an Online Bookkeeping Business Congratulations! You’ve decided to quit your boring nine-to-five job and buy an online bookkeeping business. You’ve agreed on a price with the vendor, decorated your home… Read more: Xero Bookkeeping Business—What Are Your Assets?

Working for free is a last resort, but you’ll learn a LOT and increase your confidence How much you charge for your services will depend on your confidence in your knowledge and experience, as well as your… Read more: Want More Xero Bookkeeping Clients? Work for FREE If You Have To

Help Prospects Get To Know You Better With an Online Introduction Video Making cold calls, visiting local businesses and promoting your services online can seem like an insurmountable task when you’re new and inexperienced. You may feel… Read more: Low Confidence is a BIG Issue for New Business Owners—a Video Bio Can Help

Follow Up Your Introductory Calls With A Well-Worded Email and a Complimentary Value-Add After making your initial phone call to a local accountant, BAS agent or tradesperson the next step is to follow up with an email… Read more: After the Introduction Call—What a Bookkeeping Licensee Needs to Send to Local Accountants

How One Childcare Worker Made the Leap and Became a Self-Employed Xero Bookkeeper When Agnest decided to transition from a career in childcare to becoming a self-employed bookkeeper she didn’t make the decision lightly. She had no… Read more: From Childcare to Bookkeeping—A Training Success Story

How to Get the Industry Experience You Need for Junior Bookkeeping Jobs Many BAS agents and accounting firms will require you to have a formal qualification before considering you for a bookkeeping role. A Certificate IV in… Read more: Certificate IV in Bookkeeping—Is It Enough to Get Hired?

Which of these calls would YOU make to earn income and find work as a bookkeeper? At first glance, making calls to potential clients and employers may seem incredibly daunting, but with the right techniques and a… Read more: Finding Xero Bookkeeping Work—”Who You Gonna Call?”

You need to schedule, confirm and remind clients about meetings You’ve placed an ad for your bookkeeping services, received an enquiry from a prospective client and booked a meeting. Well done! Before you break out the champagne… Read more: 5 Simple Ways to Avoid Losing a Bookkeeping Client Before You Even Get to the First Meeting

Get job ads in your inbox and find out which skills businesses are looking for. Bookkeeping and payroll jobs are advertised regularly, however if you want to be eligible for the top jobs it pays to keep… Read more: The Career Academy—Stay Up To Date With “Scope Creep” in Job Requirements to Get The Job You Want

There are dozens of new office admin & bookkeeping job ads EVERY day, even for remote workers! Find out how to get them via email When you’re serious about finding a good office administration or bookkeeping job… Read more: Get Emails EVERY DAY for Office Admin and Bookkeeping Jobs

What to do when prospects get ‘stuck’ in your Xero bookkeeping sales pipeline Have you ever received an inquiry from a prospective client, only to get the silent treatment or a “thanks, but no thanks” when you… Read more: Xero Bookkeeping Prospect Not Ready To Buy? Find Out Why

Why you should require your bookkeeping clients to comply with your Terms of Trade In the excitement of bringing a new bookkeeping client on board, it’s important to keep your feet on the ground and consider some… Read more: Terms of Trade for Xero Bookkeepers—Getting Your Clients To Agree

The Federal government says you can’t afford NOT to. Pre-COVID, many businesses sold their products and services via retail outlets, distributors, door-to-door, and at markets and events. Advertising online and in local directories and publications was the… Read more: Online Customer Service via Website Chat is a MUST for Businesses – Australian Federal Government Says So!