by Donna Robson | Apr 22, 2024 | Bookkeeping, Customer Service Jobs, Online Business Startup, Online Marketing, Sales Training Courses, Virtual Assistant
Use website chat services to acquire new clients for your Xero bookkeeping business In recent times customers have become more comfortable with using live chat technology. In fact they not only prefer to engage via a web chat, they expect it, particularly if they have...
by Donna Robson | Apr 9, 2024 | Bookkeeping, Online Business Startup, Online Marketing, Sales Training Courses, Start a Bookkeeping Business, Work Remotely
The Pros and Cons of charging a Performance Based rate vs. an Hourly Rate Knowing how much to charge for your bookkeeping services will depend on your fee structure; and knowing which fee structure to use will depend on a number of factors including: Your experience...
by Donna Robson | Nov 10, 2022 | Bookkeeping, Digital Marketing Certificate, Google Ads, Online Business Startup, Online Marketing, Sales Training Courses, Start a Bookkeeping Business, the Career Academy, Training Courses, Work Remotely
What will potential clients see when they click on your Google Ad? A well crafted Google Ad with an attractive offer will improve your click through rate, but what your bookkeeping prospects see next will decide whether or not they take the next step towards booking...
by Donna Robson | Oct 11, 2022 | Bookkeeping, Digital Marketing Certificate, Google Ads, Online Business Startup, Online Marketing, Sales Training Courses, Start a Bookkeeping Business, Training Courses
Use paid ads to get more visitors to your website and attract your ideal clients. Everybody wants to be at the top of Google’s search results when a potential client goes looking for a bookkeeper. With Google Ads you CAN appear at the TOP of Google (in the paid ads...
by Donna Robson | Oct 10, 2022 | Customer Service Jobs, Online Business Startup, Online Customer Service, Sales Training Courses, Training Courses, Virtual Assistant, Work Remotely
How CRM integrations will save you time and help you get more clients for your Xero bookkeeping business. In our previous article we compared different CRM systems and looked at which features are important for keeping track of your leads, conversions and clients. The...
by Donna Robson | Sep 26, 2022 | Bookkeeping, Digital Marketing Certificate, Online Business Startup, Online Customer Service, Sales Training Courses, Start a Bookkeeping Business, Work Remotely
Having the right CRM software will help you win new business and retain existing clients for your Xero bookkeeping services. A CRM (Customer Relationship Management) system allows you to grow your business by storing all of your client and prospect information in one...
by Donna Robson | Sep 15, 2022 | Bookkeeping, Digital Marketing Certificate, Online Business Startup, Sales Training Courses, Start a Bookkeeping Business
Use ad metrics and insights to refine your marketing message and attract the right clients to your bookkeeping business. What could you do with 130 bookkeeping work leads? I’ve written in the past about the value of an online business and digital assets, how to...
by Donna Robson | Sep 9, 2022 | Bookkeeping, Digital Marketing Certificate, Online Business Startup, Online Marketing, Sales Training Courses, Search Engine Optimisation, Training Courses, Work Remotely
Is Bark worth the money, time and effort when you can advertise directly with Google Ads? Which option generates the most qualified and cost effective leads for your Virtual Assistant business? Completing your bookkeeping and start up training is the first step in...
by Donna Robson | Aug 31, 2022 | Career, Digital Marketing Certificate, Online Business Startup, Online Marketing, Sales Training Courses, Training Courses, Work Remotely
Cheap WordPress plugins and integrations can help you build a highly sellable digital asset These days it is relatively easy to create advanced website functionality without the need for customised programming, using cheap hosting and free or inexpensive plugins. What...
by Donna Robson | Aug 25, 2022 | Bookkeeping, Career, Online Business Startup, Online Customer Service, Online Marketing, Sales Training Courses, Start a Bookkeeping Business, the Career Academy, Virtual Assistant, Work Remotely
Self-employment and work from home opportunities are available for ALL budgets. When it comes to starting their own businesses many people assume that money is a barrier to entry. This doesn’t have to be the case. Your skills, experience and work ethic also have...
by Donna Robson | Aug 17, 2022 | Bookkeeping, Online Business Startup, Online Marketing, Sales Training Courses, Training Courses, Work Remotely
Create a strategy to execute your business plan and achieve your goals sooner. Project management is a skill that can be used to achieve almost any goal in life. It is a talent that is highly sought after by employers and one that will serve you well in your own...
by Donna Robson | Aug 2, 2022 | Bookkeeping, Online Business Startup, Sales Training Courses, Start a Bookkeeping Business
Choose the Best Bookkeeping Clients According to Their Needs and Your Ability to Deliver In our previous blog ‘Xero Bookkeepers—Why Would Someone Call YOU to Work for Them?’, we talked about how to define your ideal client and include a strong Call-To-Action that...
by Donna Robson | Jul 28, 2022 | Bookkeeping, Career, job searching, MYOB Training, Online Business Startup, Online Marketing, Sales Training Courses, Start a Bookkeeping Business, the Career Academy, Xero Training
Give your Xero bookkeeping prospects a clear reason to choose your ad over your competitor’s. We’ve written in the past about creating a compelling ad to attract potential clients and the importance of periodically refreshing your ad to stay relevant. However...
by Donna Robson | Jul 20, 2022 | Career, Content Marketing, Customer Service Jobs, Online Business Startup, Online Marketing, Sales Training Courses, Social Media Marketing, the Career Academy, Virtual Assistant, Work Remotely
Earn income online while working remotely from home We’ve written in the past about starting or buying an online business, the benefit of owning digital assets and the different ways you can earn an income online while working remotely from home. Affiliate...
by Donna Robson | Jul 4, 2022 | Bookkeeping, Online Business Startup, Online Marketing, Sales Training Courses, Start a Bookkeeping Business, Work Remotely
What You Need to Buy and Grow an Online Bookkeeping Business Congratulations! You’ve decided to quit your boring nine-to-five job and buy an online bookkeeping business. You’ve agreed on a price with the vendor, decorated your home office and you’re ready to go....
by Donna Robson | Jun 28, 2022 | Bookkeeping, Online Business Startup, Sales Training Courses, Start a Bookkeeping Business, Uncategorized, Work Remotely
Working for free is a last resort, but you’ll learn a LOT and increase your confidence How much you charge for your services will depend on your confidence in your knowledge and experience, as well as your people and conversation skills. If you have been a small...
by Donna Robson | Jun 11, 2022 | Bookkeeping, Online Business Startup, Sales Training Courses, Start a Bookkeeping Business
Follow Up Your Introductory Calls With A Well-Worded Email and a Complimentary Value-Add After making your initial phone call to a local accountant, BAS agent or tradesperson the next step is to follow up with an email about your bookkeeping services. Offering a...
by Donna Robson | May 31, 2022 | Bookkeeping, Career, Online Business Startup, Online Marketing, Sales Training Courses, Start a Bookkeeping Business, Training Courses, Uncategorized, Work Remotely, Xero Training
How One Childcare Worker Made the Leap and Became a Self-Employed Xero Bookkeeper When Agnest decided to transition from a career in childcare to becoming a self-employed bookkeeper she didn’t make the decision lightly. She had no experience in bookkeeping and as a...
by Donna Robson | May 23, 2022 | Bookkeeping, job searching, Online Business Startup, Sales Training Courses, Start a Bookkeeping Business, the Career Academy, Uncategorized
Which of these calls would YOU make to earn income and find work as a bookkeeper? At first glance, making calls to potential clients and employers may seem incredibly daunting, but with the right techniques and a bit of practice you’ll become much more comfortable and...
by Donna Robson | May 13, 2022 | Bookkeeping, Customer Service Jobs, Online Customer Service, Sales Training Courses, Start a Bookkeeping Business, Training Courses, Uncategorized, Virtual Assistant, Work Remotely
You need to schedule, confirm and remind clients about meetings You’ve placed an ad for your bookkeeping services, received an enquiry from a prospective client and booked a meeting. Well done! Before you break out the champagne however, there are a few things you...
by Donna Robson | May 3, 2022 | Bookkeeping, Online Business Startup, Sales Training Courses, Start a Bookkeeping Business
What to do when prospects get ‘stuck’ in your Xero bookkeeping sales pipeline Have you ever received an inquiry from a prospective client, only to get the silent treatment or a “thanks, but no thanks” when you try to follow up? Sometimes, no matter how...
by Donna Robson | May 2, 2022 | Bookkeeping, Online Business Startup, Sales Training Courses, Start a Bookkeeping Business, Virtual Assistant, Xero Training
Why you should require your bookkeeping clients to comply with your Terms of Trade In the excitement of bringing a new bookkeeping client on board, it’s important to keep your feet on the ground and consider some of the practical and legal implications of entering...
by Donna Robson | Apr 19, 2022 | Bookkeeping, Online Business Startup, Online Customer Service, Online Marketing, Sales Training Courses, Training Courses, Virtual Assistant
The Federal government says you can’t afford NOT to. Pre-COVID, many businesses sold their products and services via retail outlets, distributors, door-to-door, and at markets and events. Advertising online and in local directories and publications was the preferred...
by Donna Robson | Apr 16, 2022 | Bookkeeping, Online Business Startup, Online Marketing, Sales Training Courses, Start a Bookkeeping Business, the Career Academy, Virtual Assistant
Regularly updating your Xero bookkeeping service ad to reflect your skills growth and flexibility will help you you find your ideal clients. When you place your first ad for Xero Bookkeeping services you are likely to receive a burst of initial enquiries followed by a...
by Donna Robson | Apr 3, 2022 | Bookkeeping, Online Business Startup, Online Marketing, Sales Training Courses, Search Engine Optimisation, Xero Training
Project bidding sites such as Bark and AirTasker may seem like an attractive way to find new bookkeeping clients, but who really wins—you or the middle man? Project bidding sites provide an online platform for service providers to quote for contracting projects. The...
by Donna Robson | Mar 23, 2022 | Customer Service Jobs, Online Marketing, Sales Training Courses
Build a list of potential income sources by helping people. When a prospect picks up the phone to call you or enters your online chat, it’s safe to say that they already have an interest in your product or service. They may have browsed your website and gathered...
by Donna Robson | Mar 21, 2022 | Bookkeeping, Online Business Startup, Online Marketing, Sales Training Courses, Uncategorized, Virtual Assistant, Work Remotely, Xero Training
Grow your Xero bookkeeping business by offering training and consulting solutions. As a Xero bookkeeping tutor, you will encounter many different scenarios that provide opportunities to increase your earnings potential. You can guide prospective clients to enrol in...
by Donna Robson | Mar 9, 2022 | Bookkeeping, Online Business Startup, Sales Training Courses, Virtual Assistant, Xero Training
You’ve received an enquiry in response to your bookkeeping tutoring ad, however, after asking a few questions and ascertaining their needs you realise that the solution to their problem falls outside of the scope of services you provide. That’s the end of the call,...
by Donna Robson | Feb 13, 2022 | Bookkeeping, Online Business Startup, Online Customer Service, Sales Training Courses, Training Courses, Xero Training
What to do when your bookkeeping prospect says “no”. You’ve placed an ad for your Xero bookkeeping services, you’ve received several enquiries and you’ve called them back to follow up only to discover that other bookkeepers are offering bonuses, incentives, giveaways...
by Donna Robson | Jan 26, 2022 | Bookkeeping, Online Business Startup, Online Customer Service, Online Marketing, Sales Training Courses, Training Courses, Xero Training
In an ideal world you would place your ad for Xero bookkeeping tutoring, your phone would start ringing immediately and your clients would be lining up around the block to book your services. Unfortunately converting a prospect isn’t that straightforward, but with a...
