Your Digital Profile Landing Page at National Bookkeeping Career Academy

Your Digital Profile Landing Page at National Bookkeeping Career Academy

What will potential clients see when they click on your Google Ad? A well crafted Google Ad with an attractive offer will improve your click through rate, but what your bookkeeping prospects see next will decide whether or not they take the next step towards booking...
Google Ads—Creating Your Google Ad to Reach More Clients for Your Xero Bookkeeping Business

Google Ads—Creating Your Google Ad to Reach More Clients for Your Xero Bookkeeping Business

Use paid ads to get more visitors to your website and attract your ideal clients. Everybody wants to be at the top of Google’s search results when a potential client goes looking for a bookkeeper. With Google Ads you CAN appear at the TOP of Google (in the paid ads...
Keeping Track of Leads, Conversions and Clients—Which CRM Features Are Important?

Keeping Track of Leads, Conversions and Clients—Which CRM Features Are Important?

Having the right CRM software will help you win new business and retain existing clients for your Xero bookkeeping services. A CRM (Customer Relationship Management) system allows you to grow your business by storing all of your client and prospect information in one...
$750 per month Google Ads vs $750 per month Bark

$750 per month Google Ads vs $750 per month Bark

Is Bark worth the money, time and effort when you can advertise directly with Google Ads? Which option generates the most qualified and cost effective leads for your Virtual Assistant business? Completing your bookkeeping and start up training is the first step in...
An Online Business using a WordPress Website and a $29 Plugin Can Earn You $50,000

An Online Business using a WordPress Website and a $29 Plugin Can Earn You $50,000

Cheap WordPress plugins and integrations can help you build a highly sellable digital asset These days it is relatively easy to create advanced website functionality without the need for customised programming, using cheap hosting and free or inexpensive plugins. What...
How Much Will You Spend On An Online Business?

How Much Will You Spend On An Online Business?

Self-employment and work from home opportunities are available for ALL budgets. When it comes to starting their own businesses many people assume that money is a barrier to entry. This doesn’t have to be the case. Your skills, experience and work ethic also have...
Xero Bookkeeping—Why Would Someone Call YOU to Work for Them?

Xero Bookkeeping—Why Would Someone Call YOU to Work for Them?

Give your Xero bookkeeping prospects a clear reason to choose your ad over your competitor’s. We’ve written in the past about creating a compelling ad to attract potential clients and the importance of periodically refreshing your ad to stay relevant. However...
Have a Website? Earn Extra Income With Affiliate Marketing just like the Career Academy.

Have a Website? Earn Extra Income With Affiliate Marketing just like the Career Academy.

Earn income online while working remotely from home We’ve written in the past about starting or buying an online business, the benefit of owning digital assets and the different ways you can earn an income online while working remotely from home.  Affiliate...
From Childcare to Bookkeeping—A Training Success Story

From Childcare to Bookkeeping—A Training Success Story

How One Childcare Worker Made the Leap and Became a Self-Employed Xero Bookkeeper When Agnest decided to transition from a career in childcare to becoming a self-employed bookkeeper she didn’t make the decision lightly. She had no experience in bookkeeping and as a...
Finding Xero Bookkeeping Work—”Who You Gonna Call?”

Finding Xero Bookkeeping Work—”Who You Gonna Call?”

Which of these calls would YOU make to earn income and find work as a bookkeeper? At first glance, making calls to potential clients and employers may seem incredibly daunting, but with the right techniques and a bit of practice you’ll become much more comfortable and...
5 Simple Ways to Avoid Losing a Bookkeeping Client Before You Even Get to the First Meeting

5 Simple Ways to Avoid Losing a Bookkeeping Client Before You Even Get to the First Meeting

You need to schedule, confirm and remind clients about meetings You’ve placed an ad for your bookkeeping services, received an enquiry from a prospective client and booked a meeting. Well done! Before you break out the champagne however, there are a few things you...
Online Customer Service via Website Chat is a MUST for Businesses – Australian Federal Government Says So!

Online Customer Service via Website Chat is a MUST for Businesses – Australian Federal Government Says So!

The Federal government says you can’t afford NOT to. Pre-COVID, many businesses sold their products and services via retail outlets, distributors, door-to-door, and at markets and events. Advertising online and in local directories and publications was the preferred...
Stay Relevant and Competitive By Refreshing Your Xero Bookkeeping Ad

Stay Relevant and Competitive By Refreshing Your Xero Bookkeeping Ad

Regularly updating your Xero bookkeeping service ad to reflect your skills growth and flexibility will help you you find your ideal clients. When you place your first ad for Xero Bookkeeping services you are likely to receive a burst of initial enquiries followed by a...
Running a Website Chat Service in the Background Can Earn Ongoing Money For Your Xero Bookkeeping Business

Running a Website Chat Service in the Background Can Earn Ongoing Money For Your Xero Bookkeeping Business

Use website chat services to acquire new clients for your Xero bookkeeping business In recent times customers have become more comfortable with using live chat technology. In fact they not only prefer to engage via a web chat, they expect it, particularly if they have...
Xero Bookkeeping Tutors – How To Create More Money Making Opportunities

Xero Bookkeeping Tutors – How To Create More Money Making Opportunities

Grow your Xero bookkeeping business by offering training and consulting solutions. As a Xero bookkeeping tutor, you will encounter many different scenarios that provide opportunities to increase your earnings potential. You can guide prospective clients to enrol in...
Xero Bookkeeping, Tutoring and Training –  Following Up After An Ad Enquiry

Xero Bookkeeping, Tutoring and Training – Following Up After An Ad Enquiry

In an ideal world you would place your ad for Xero bookkeeping tutoring, your phone would start ringing immediately and your clients would be lining up around the block to book your services. Unfortunately converting a prospect isn’t that straightforward, but with a...